Challenge: Many Catholic parishes were experiencing declining giving trends among their parishioners on the heels of a declining economy, increasing unemployment and less time to commit to parish life. Also, shortages in priests and staff were forcing Pastors to take on more administrative functions leaving less time for Parishioners, resulting in less con...

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Challenge: A regional bank launched new branch designs/redesigns throughout Massachusetts. Objective: To better understand the value of the new designs/redesigns on branch engagement including impact on brand perceptions and the customer/employee experience. Solution: Across a variety of branches, walk-through interviews were conducted with key customer au...

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Challenge: A nationally recognized university’s law school was highly ranked overall in U.S. News & World Report, with several of its programs ranked in the Top 10. Objective: To continue increasing the law school’s ranking for U.S. News & World Report’s 2017 publication, after implementation of a series of new initiatives, including the constru...

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We went out to ask Millennials how they think about money, budgeting, and spending. Man-on-street interviews are just one form of qualitative research that we specialize in.  Contact us to find out what customized qualitative or quantitative methodology is best for your company.   ...

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Challenge: A major office supplies retailer wanted to improve its multi-channel shopping experience for small business customers, ultimately to better cater to small business shopping needs and appetites. Objective: To better understand multi-channel shopping attitudes and behaviors, current perceptions of the brand and key competitors’ shopping channels,...

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